Reason Why Vendors Don't Sell AMD Products

dipdude

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AMD went to court with an antitrust/unfair business practice lawsuit against Intel Corp. earlier this year. AMD also claimed that Intel was strong-arming and/or giving indirect incentives (joint marketing efforts) to vendors such as Dell to ensure that they don’t retail AMD products.

We recently got in touch with some highly placed sources in some of the top server manufacturers and got to know their side of the story. We were told that one of the main reasons behind AMD not making it to their inventory or, at best, not being amongst their more promoted products was because of uncertainty over the processor deliveries. They explained that since a lot of these products were shipping in fairly large volumes and were being targeted at enterprise customers, banking on uncertain supply was not a particularly smart thing to do.

One vendor that primary retails through the Internet said, our products are made on demand and it would be fatal for us to rely on uncertain deliveries as we cannot keep the customers waiting just because we don’t have the parts.

If this is indeed one of the prime reasons (others could very well be what AMD claims) for vendor’s lack of support for AMD, it would be a pity because from what we have seen, AMD is the king when it comes to performance. Even the desktop Intel chips have not been able to catch up to AMD’s offerings. If AMD is losing market share, and thus revenue because of shortage or delay in supply, it is indeed sad.
 
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