Jio play a long-term game, remember when other were fighting for 4G they simply skipped and started rolling 5G infrastructure across nation.
it wont take much longer to replace DTH dish antenna with jio's fiber box. It has TV+wifi, what else people want.
jio is already holding an installation camp in our society since weeks , saying 6 month free or something.
people like us are not his primary target customer.
Edit: if one observed, one need a jio number already to use jioTV. its not hard for them to tie all jio services with that one mobile number, like pay 600/- for jio number+wifi+Tv.
once they kill the competition, people wil be bound to pay whatever they want.. just like jio sim, once started free, now costliest in the country.